Curl questions, answered
No — the formula is alcohol-free, so you get definition without the cast or crunch. The finish is soft, defined coils with shine.
On damp or wet hair, smooth a generous amount between your palms and rake or shingle it through small sections. Then air-dry, diffuse, or set it in the style you want.
Yes — Hydrolyzed Wheat Protein is one of its hero ingredients, alongside Argan, Olive, and Grape Seed oils. Worth knowing if you're protein-sensitive.
Finger coils, twist-outs, and laid edges. For polished edges, apply a small amount and tie it down with a silk scarf for several minutes.
The Custard is the styler — it sets and defines. Curl Moisture Cream is the leave-in moisturizer. Layer the Cream first, then the Custard on top, for a sleek wash-and-go.
Three steps: cleanse, deep condition, style. A sulfate-free cleanser lifts buildup without stripping the oils your curls need, a deep conditioner restores moisture and elasticity, and styling on soaking-wet hair locks that moisture in. Start there, then add a leave-in or refresher spray as your hair asks for it.
Choose "Subscribe & Save 15%" above the Add to Cart button and your product ships automatically every month at 15% off — $16.99 instead of $19.99 on our $19.99 formulas. Skip a delivery or cancel anytime from your account, no phone calls required. Free U.S. shipping still kicks in at $50+.
Yes — every formula is plant-based and cruelty-free. We name each hero ingredient (Babassu, Shea, Argan, Neem) right on the label so you know exactly what's doing the work.
Hair is naturally around pH 4.5–5.5 — the range where the cuticle lies flat. Products balanced to that range let moisture absorb into the strand instead of sitting on top, which means softer curls that hold their pattern with less frizz.
U.S. orders of $50+ ship FREE; below that, standard shipping is a $7 flat rate. All sales are final — but if your order arrives damaged, email info@obianaturals.com within 5 business days and we'll make it right.
